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‘Harmony is the secret of any environment, and it

only develops over time. For me it is like this: I can

add more and more Eggs, Swans, Drops or Series 7

to my interiors, while at the same time they appear

as if they were there for the first time or always. You

see?’ she says.

The organic shape of Arne Jacobsen designs

captivates Sozzani, who describes the Series 7 chair

as ‘sensual.’ The design, she explains, is so organic

that it is almost like a human form. You can dress

it up in any colour and it takes on a new attitude.

Sozzani pulls out her iPhone to share photographs

of pieces from her personal collection, and a rare,

vintage Jacobsen design that she is currently

hunting for.

*Carla Sozzani has collaborated with Fritz Hansen on

a new palette of 16 colours for iconic Arne Jacobsen

designs, released in 2020.

ADMIRING ARNE JACOBSEN

Why the Italian editor, gallerist and businesswoman

Carla Sozzani collects Arne Jacobsen design.

Carla Sozzani is well known as the founder of 10

Corso Como, the Milanese concept store – and quite

possibly the first of its kind in the world – which she

founded in 1991. She is also a gallerist and editor,

having worked with the likes of Bruce Weber and

Herb Ritts and collaborated with Azzedine Alaia

and Rei Kawakubo. She has curated exhibitions

with Annie Leibovitz, Helmut Newton, David La

Chappelle and Steven Meisel in her own gallery

and at the Maison Européenne de la Photoraphie

in Paris, among other locations. What many don’t

know is that Sozzani is also a long-time admirer

and collector of Danish design.

Her fascination with Arne Jacobsen’s work began

in the 70s and has continued for almost 50 years.

Today, Arne Jacobsen chairs can be found at 10

Corso Como, Sozzani’s studio, and in her home.